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How to make a profitable business out of a blog

Who is this guide for?
For business entrepreneurs who want to start a blog
For people without a business who want to make money on a blog
Starting a blog is easy if you start it for yourself. But if you want to know how to make money on your blog, you need to come up with a development strategy. In this guide, we will explain in detail what you need to get started, and how to make money on a blog for a beginner.

To:
Share your opinions, hobbies, life
To teach something
Build a personal expert brand
Sell ​​services and products
Do all of the above immediately.
How often to post
At your discretion, but adhere to the set pace. If you start posting every day, and after 2 weeks are blown away – people will leave and will not return. You can start from 1 time per week – this is a good start before overclocking.

Get ready for the fact that you will not see the results immediately. Remember why all this is necessary so as not to lose motivation at the very beginning.

How to start a blog
Earning a blog from scratch (monetizing your blog) requires careful planning. To start a blog that will potentially become your business:

Consider different monetization options.
Select an audience.
Choose a blog platform, domain, and create a blog.
Plan your publishing strategy
Further we will dwell on each of these steps.

How to make money on a blog
Earnings on the blog

You can earn not only on advertising. Especially if you can grow not just a large audience, but loyal readers who are waiting for your posts.

How to make money on a blog on the Internet other than advertising:

Sell ​​services: writing, consulting, design.
Publish a book and sell it as a physical or digital product.
Become a partner of another brand and receive a commission every time you sell his product. On the Host, for example, there is an affiliate program where for each referred client you get $ 20. You can practice on us.
Make paid reviews for brands. For example, to do reviews of services – this is suitable when you already have a promoted blog.
Do not sell or advertise anything. Build a personal brand and get work from customers who like your blog.
At first, it will be difficult for you to assess how much you can earn on a blog. But the most important thing is to understand who your audience is and how you will help it with your blog.

Choose a niche: what will be your chip?
There is no shortage of content on the Internet. Therefore, standing out is difficult, but possible.

There are 2 ways in which you can compete for the attention of users:

Choose a narrow specific audience
Create unique content
Here are some examples of strategies:

Choose a specific location (for example, a blog about a city).
Select a narrow segment from a wider category (for example, not just recipes, but recipes for vegans).
Keep a blog in a special style (for example, write with sarcasm).
Write deeply about what you understand – marketing, airplanes, books – anything. Everything will come that is based on your experience and about which you know a lot.
Make a manifesto of your life – a blog where the personal is closely intertwined with the professional, but the distance is maintained with the reader. So you become such a human brand. It shoots well – users begin to read you regularly and become attached to you.
The main rules of a good blog:

Be helpful to the reader.
Deliver quality content (good photos and texts)
Experiment with different feed formats
Who to take an example from:

Personal blog Corporate blog
Elena Zakharova’s blog about life and travels Tinkoff magazine corporate blog
Commercial writer Sergey Korol about life and work Yandex Blog
Myth’s Former Marketing Director Blog Netology Blog, an online training company
Small Business Edition for Small Businesses
Dodo Pizza Network Team Blog
The niche that you choose is important – it will determine how and how much you can earn on a blog for a beginner.

Think:

what products or services could you potentially sell to this audience
did you know enough about the topic you have chosen for the blog
Are you interested in the topic of the blog to write about it a myriad of times.
As soon as you have ideas about niches, google to see who your competitors are.

Choose a platform for the blog
This is where most future bloggers get stuck.

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